Pozitivnost je trenutno tako dragocena roba, ali poslednjih dana osetih nešto blisko čistoj radosti. Došla je vest o Ralphu Laurenu, jednom od najmonumentalnijih ličnosti mode, koji je donirao 10 miliona dolara kroz svoju fondaciju za uzroke povezane sa koronavirusom (uključujući neverovatan poklon od milion dolara zajedničkoj niti CFDA / Vogue Fashion Fund-a, koja je posvećena američkim dizajnerima pogođenim ovom krizom). Moje emocije, poput vaših sigurnih, prilično su blizu površine, ali ne bojim se priznati da sam bukvalno ispustila telefon kad me je Ralph nazvao da mi pruži neverovatne vesti o njegovom poklonu. I nije jedini koji je pronašao načina da pomogne. Modna industrija ujedinjuje svoju filantropsku energiju i nadahnjuje je. Bez sumnje ste pročitali o LVMH-u koji pretvara svoje...
From streetwear exclusives to vintage gems, the global resale economy is growing at a rapid pace fuelled by changing consumer attitudes to sustainability, luxury and the concept of ownership. A Givenchy handbag sold by luxury handbag reseller Rebag. The market for resale, pre-owned or pre-loved fashion is evolving. Shaking off the negative connotations often associated with ‘second-hand fashion’, resellers are offering seamless, social-focused experiences that enable customers to acquire anything from limited edition streetwear and vintage luxury to thrift pieces. Consumer interest in resale is only expected to grow, with the US market alone predicted to reach $41bn ($31bn) by 2022, according to resale marketplace ThredUp. Currently worth $20bn (£15bn), the US resale economy is dominated by apparel (49%), followed...
Poslednjih par godina se dosta govori o zaštiti planete i kroz odeću koja je reciklirana. Od brendova iz domena “široke potrošnje” u ovu kampanju najviše ulaže H&M – oni ističu da će za par godina sve što prodaju zapravo biti napravljeno od recikliranih materijala. Ipak, šta da radimo ako su nam potrebni luksuzniji brendovi po pristupačnoj ceni a koje je neko već nosio ali pažljivo čuvao? Kupovina nove odeće pravi dodatno đubre i zagađenje i zato možemo da uradimo nešto dobro i za sebe i za okoliš: pazarimo nošeno a očuvano! U Beograd su stigle “luxury second-hand” radnje kakve na zapadu postoje dekadama (oni to zovu i “preloved fashion”). Na internetu se takav šoping obavlja najsigurnije preko Vestiare Collective ili The Real Real (Real...
There is a large underground industry dedicated to ripping off designer brands for a fraction of the price. Opting for these counterfeit items may seem like the more convenient/cheaper option at first. However, choosing these fake items may cost you more than you know at the end of the day! Here are some reasons why you should ONLY choose authentic designer brand items over knockoffs. Low Quality Versus Top Quality We’re sure you’ve heard of the saying “you get what you pay for”, well, it applies here! High-end designers only use top-quality materials such as patent calfskin, goatskin, cowhide, canvas, top-grain, python, alligator skin and the like. These materials may cost more at first however, they are high quality and (if...
Jennifer Lopez, like a true Leo queen, referenced herself on Friday when she closed the Versace runway show in Milan wearing an iteration of the iconic green jungle print dress from the brand that she wore to the Grammys in 2000. The Hustlers triple threat got a standing ovation for her turn on the runway, even doing an encore lap arm-in-arm with Donatella Versace. The dress, with its vibrant green color, plunging neckline and flashy leg slit, famously inspired the creation of Google Images two decades ago after J. Lo and her green Versace gown became the site’s top search after the Grammys. This claim to fame was something that Donatella cheekily referenced with projected images of Google Images searches for the dress and...
